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9 Unique Tips to Grow Your Store’s Online Presence With Social Media
Wed, 01 Jul 2015 12:50:32 +0000
You setup your social media accounts, maybe Facebook, Twitter and Pinterest, but it’s been a few weeks or even years since you’ve touched the accounts. This happens far too often with small businesses. The problem is that even when stores implement decent social strategies it’s tough to improve sales, or at least track whether sales are occurring through social media.
Around 85 percent of social/ecommerce orders come from Facebook.
What does this say? Well, to start, this is talking about ...
How To Optimize Your Website Without Link-Building
Mon, 15 Jun 2015 12:24:53 +0000
If you work in the search engine optimization sector, you’ve probably heard too many times that ‘link-building is dead’. Well, yes and no.
Yes, because links alone won’t get you far these days. Search engines are constantly updating their algorithm; weeding out unnatural links or penalizing sites with spammy content. In fact, Google’s recent Phantom Update affected both small and large websites as it targeted thin, overused, and duplicated content.
No, because links are still the lifeblood of SEO and ...
How To Target Your Ideal Buyer in 6 Steps
Mon, 01 Jun 2015 12:37:27 +0000
When you’re trying to reach a particular audience, your success depends on how thoroughly you’re able to target them.
It also depends on your market positioning and segmentation, but to achieve both of those you need, first and foremost, to know who your ideal buyer is – and how to reach him (or her).
These 6 steps will give you a clear road map for how to target your ideal buyer.
Identify Your Customer Profile
This is more complex ...
Mobile Marketing: How to Convert the Mobile Visitor
Fri, 15 May 2015 17:51:27 +0000
Digital marketing is having a moment — and it’s a mobile one. For months, digital marketers have been readying their sites for mobile traffic page by page and #Mobilegeddon has come to define the current zeitgeist. According to SMX Speaker and WordStream Content Marketing Specialist Margot da Cunha, this has been a long time coming.
“Everyone’s been preaching the importance of having a robust mobile marketing strategy for the past seven years or so, and although we all know this, ...
3 Reasons Why A Mobile-Friendly Website Design Is Essential
Wed, 06 May 2015 13:17:27 +0000
Online advertisers, logged off organizations, mentors, and creators are listening to all the more habitually about the need to guarantee that you have a mobile-friendly site plan. Basically, this implies that your site should naturally and powerfully conform to whichever gadget is being utilized to view the site, whether this is a cell phone, a tablet, or a desktop PC. Alterably conforming implies that the peruser does not need to make conformities physically; its done naturally.
A variable influencing this ...
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