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SGW Blog Feed:
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5 Major SEO Mistakes You Should Avoid
Tue, 18 Nov 2014 14:57:13 +0000
Before I start telling you about these SEO mistakes, let’s take a look on what has happened in SEO world in recent months:-

On October 17, 2014 Google rolled out Penguin 3.0 (The algorithm penalizing websites with spam backlinks)
On September 23, 2014 Google refreshed Panda 4.0 (The algorithm penalizing websites with spam & low quality content)

Google is regularly warning webmasters and website owner that they should not spam to get higher ranks and traffic. Above mentioned ...
Is Viral Content Always Successful Content?
Wed, 05 Nov 2014 13:41:24 +0000
It’s an incredibly exciting thing to see something you’ve created go viral. It means people find it so important that they’re sharing it with anyone who’ll listen.
It means you’ll be enjoying an unprecedented influx of traffic, and that both your name and the brand you represent will be – if only for a brief moment – known across the web.
Is that always a good thing, though?
Maybe not. What happens if you go viral for all the wrong ...
7 Things All Great Brands Have In Common
Thu, 23 Oct 2014 12:28:37 +0000
A business’s brand is the way people perceive that business – in essence your brand is your business. Brands and perceptions of brands are created in a number of manners – from your messaging on social media, to your website design and content.
A holistic approach is a winning approach when it comes to branding, however not all businesses succeed in accomplishing this all-inclusive methodology. Branding that doesn’t match internal and external audiences’ perceptions can cause conflict, problems and ideally ...
Why Blog? Not Just Because Your SEO Tells You To
Tue, 07 Oct 2014 13:22:15 +0000
If you are a small business owner, you should really consider blogging. Why blog? Well before you groan, throw your hands over your face, and tell me you really don’t like to write, don’t have time to write, or any other excuse, just listen to why.
Here are nine really good reasons why you should blog.
 
 
FIRST, blogs increase the chance that you’ll show up in search results. When you write a blog post, you put more words ...
Why You Should Avoid Numbers in Your URL
Thu, 25 Sep 2014 13:57:25 +0000
While linkbait posts aren’t as popular as they once were, top 10 lists have been popular ever since Moses came down from the mount with his top 10 list of “thou shalt nots.” Magazines like Rolling Stone will always have top 500 playlists and AFI will always publish top 100 movies lists.
 
 
However, as a responsible publisher, marketer, and SEO with an eye for evergreen content, there are more responsible and better long-term URL options you can ...
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